THE ISTANBUL EPISODE
CITY ON SEVEN HILLS (YEDİ TEPELİ ŞEHİR)
AA7 is a fragrance brand inspired by the character, contrasts and cultural richness of Istanbul and Anatolia. Sourced from France, formulated in Türkiye.
AA7, a new Türkish premium self-care brand, today launched The Istanbul Episode, a debut collection of 7 Extrait de Parfum fragrances. The collection was unveiled in Istanbul because of historical Istanbul is famously known as the "City on Seven Hills" (Yedi Tepeli Şehir).
The Istanbul Episode launches in the Extrait de Parfum tier, the highest concentration in modern perfumery, at an accessible price point. Premium raw ingredients were imported from France. Each fragrance was then formulated and tested in Istanbul and is priced at 1,899TL per 50ml bottle, with a members-only price of 1,699TL. All 7 fragrances are available now at aa7parfums.com
The 7 fragrance names of this collection are given based on The Seven Hills of Istanbul :-
- Sarayburnu: Features Topkapı Palace, Hagia Sophia and the Sultan Ahmed Mosque (Blue Mosque)
- Çemberlitaş : Features the Column of Constantine, Nuruosmaniye Mosque and the Grand Bazaar
- Süleymaniye : Features Süleymaniye Mosque, Bayezid II Mosque and Istanbul University
- Fatih : Features the Fatih Mosque (built on the former site of the Church of the Holy Apostles)
- Yavuz Selim : Features the Yavuz Sultan Selim Mosque overlooking the Golden Horn
- Edirnekapı : Features the Mihrimah Sultan Mosque near the Theodosian Walls
- Kocamustafapaşa : Extends from Aksaray down toward the Sea of Marmara (Xērolophos)
The campaign line is "7 Stories, 7 Vibes, 7 Characters - One City". Each carries a distinct profile across powerful amber, bright citrus, Turkish rose, saffron, suede, sandalwood, cardamom, oud, soft musk, spicy, fig, violet leaf, bergamot, iris, cedar, mint, pink pepper, matcha, ginger, black pepper and woody families, with particular attention paid to the heart phase : the moment a fragrance reveals its full character on warm skin.
AA7 value quality, presentation and customer satisfaction. We are committed to providing clear product information, a smooth shopping experience and responsive customer service to assist our customers throughout their purchasing journey. Our philosophy is very simple, Fragrance should be personal, memorable and an extension of who you are.
Much Love,
AA7
xxx
